Brands

When a student-athlete partners with your brand, they aren’t just signing a contract—they are investing their most finite resource: time. To build your brands and generate revenue for you!

While their influence helps scale your reach and drive product sales, the traditional NIL (Name, Image, Likeness) model often creates a lopsided value exchange. You gain long-term brand equity; they receive a short-term financial boost, which takes away from the time they should be spending to learn soft skills, get internships, network with alumni and work on a career plan.

Moving Beyond the Transaction

Most sponsors and student athlete relationships are transactional. Athletes build your brand and generate revenue but don’t do anything to help the athlete prepare for a life after their uniform and as a result it could take an athlete up to a year fo find a job after they graduate.

You have a unique opportunity to lead the industry by investing in the person behind the player. By providing Athlete Career GamePlan Scholarships, you ensure that the time athletes spend building your brand also builds a bridge to their professional success tomorrow.

Why Give an Athlete Career GamePlan Scholarship?

The reality of college athletics is that the "playing days" are short, but a professional career spans decades. By offering this scholarship, your organization demonstrates a commitment to holistic athlete development. It also goes a long way to help you:

• Differentiate Your Brand: Stand out from competitors with unique offers.
• Build Authentic Loyalty: Create deep connections with your brand ambassadors.
• Social Impact & ESG: Support the long-term growth of student leaders.

The Scholarship Package · 7 Courses for Lifelong Success

The Athlete Career GamePlan Scholarship provides student-athletes access to a curriculum specifically designed to translate locker room skills into boardroom assets. You can give your student-athletes one or all of the following modules/courses.

1. 1 Personality Assessment
   2 workbooks
2. 2 Career Exploration and Management
   5 workbooks
3. 3 Internships
   2 workbooks
4. 4 Soft Skills
   10 workbooks
5. 5 Getting Ready for Your Job Search
   5 workbooks
6. 6 Grad Job Search Playbook
   8 workbooks
7. 7 Job Search Coach
   One-on-one job placement

All Modules/courses include 24x7 virtual coach, group coaching, career resources, questions to test comprehension, assignment to give real world experience, and coaching on how to showcase learning in interviews. Each module (excluding the Job Search Placement/Coach is $195. Order as many modules as you want to share with the student-athletes.

Invest in a Legacy, Not Just a Campaign!

Don’t just sign a deal; build a legacy!

Move beyond the transaction by providing a clear pathway for student-athlete success. An Athlete Career GamePlan Scholarship equips your athletes with the strategies and knowledge they need for life after sports. When you invest in their future, you earn the respect of parents and campus leaders while securing a 'gift that keeps on giving' for the athlete’s professional life.